Drawing on breakthrough scientific research from the fields of neuroscience, anthropology, and psychology, Elizabeth shows how to grab consumer attention, ignite deep emotional responses and create customer devotion.

These enlightening, high energy programs will open your next meeting with a buzz, or close it with a call to action. Elizabeth customizes each presentation offering practical applications to your industry, company and audience.

Most Frequently Requested Topics:

Buyoscience™-In Search of the Buy Button

What makes some products irresistible? The success of your company depends on developing and delivering products and services that your customers can’t live without. This engaging program is for innovators and business builders who are passionate about work and want to do it better. Elizabeth combines science with front line business experience to reveal tactics of cutting edge companies that you can put to use in your own organization. Elizabeth customizes this lively and interactive session to reveal how to:

  • Capture consumer attention
  • Create Wow! consumer experiences
  • Ignite customer emotion
  • Win clients' undying devotion

Audience: Executives, Senior Management, Marketing and Sales Teams


Gender Matters - The X & Y of Buy

Marketers have zeroed in on Gen X and Y. But the real power of X and Y target marketing lies in understanding the differences of perception, motivation and emotions attached to the X and Y chromosome. Packed with original ideas, your audience will learn how to sell more products and services by:

  • Understanding gender motivations
  • Creating gender specific messages
  • Shortening the buying cycle
  • Using GenderConnector language
  • Couple Selling- Making them both love you

Audience: Marketing, Advertising and Sales


Buyoscience™- The Power of Mindful Influence

As a leader, your ability to create buy-in for principles, ideas and strategies is key to your organization’s success. People won't follow empty rhetoric, but they will respond to significant, meaningful and dramatic action. You must touch hearts to win minds. By understanding how the human mind processes and bonds to ideas, products and people you will learn to:

  • Instill vision that compels commitment
  • Persuade with vivid language and stories
  • Ignite innovation in your organization
  • Attract talent who thrive on challenge instead of burning out on boredom

Audience: Executives and Senior Management


Breakthrough Thinking for Mind-Boggling Happiness

Are you building an organization that attracts creative, hard-charging people who thrive on challenge instead of burning out on boredom? Do they find purpose in their daily routine and have fun at work? This powerful session will challenge your audience to think of happiness in a whole new light and provide practices of people with upbeat attitudes.

Elizabeth blends her biotech, entrepreneurial and executive sales experience with emerging brain science to introduce practical strategies to build commitment and inspire action. By using pre-program surveys and interviews of the audience, Elizabeth customizes this lively and interactive session to provide the tools to:

  • Discover that balance is bunk, purpose is priceless
  • Create commitment through belonging
  • Cope with stress and hardships
  • Nurture your nature
  • Laugh to let off steam and love your job

Elizabeth shares insights that will spur creative energy, foster a sense of belonging through purpose at work and challenge your team to strive for optimal performance.

Audience: The Entire Organization